Skincare Trends of 2021 by Tatcha
Skincare Trends of 2021
The difficulties of 2020, and the early part of 2021, have taught us to be more self-reliant. That applies to a whole host of things, including your beauty routine. Here’s what you can expect to see in terms of skincare trends for the remainder of 2021…
More Emphasis on Eyes & Eyebrows
There has been a huge decline in the sales of cosmetic and fragrance products during the pandemic, with major brands reporting a 55% decrease in cosmetics sales and a 75% drop in the sales of fragrances. However, this hasn’t been the case across the board and doesn’t look like it applies to eye products. Alibaba, for example, reported a 150% increase in the sales of eye-level cosmetics. While mask-wearing is still common and obligatory in some places, your eyes are pretty much the only thing people see! So, it looks like this trend is set to continue.
The irritation and dirt brought about by wearing masks have seen a spike in blotchy skin outbreaks. Treating these issues has been a popular trend so far this year, and is very likely to carry on. As a result, there will be lots of interest in products that enhance skin clarity, texture, and tone. The sorts of products that you want to look out for are barrier repairing moisturizers, congestion-busting clay masks, and vitamin C serums.
Increasing Hand Care
With us washing hands more regularly and constantly applying sanitiser, our hands have taken some real punishment! Our hands are dryer, and we haven’t been able to access salons to receive manicures or other treatments. This has led to a 300% increase in the sales of skin, nail, and hair products. Even with restrictions easing, hand washing and sanitizing are likely to stick around for a while, so be prepared to see more and more hand and nail products hitting the market.
Lockdown forced people to take their skincare routines into their own hands. This meant that many people learned about the active ingredients that were good for their skin and those that help combat infections and bacteria. As a result, 2020 saw a 37% increase in products containing vitamin C (an antioxidant that reduces signs of ageing and repairs damaged skin) and a huge 193% increase in those with niacinamide (which boosts hydration and improves skin texture). People have gotten a taste for understanding more about the products they’re using, and there’s nothing to suggest that this trend won’t continue.
This article was provided by Tatcha Skincare.