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Friday, September 13, 2013

Review: Pür Minerals Double Ego Mascara

(photo courtesy of www.purminerals.com)

Double Ego Mascara Hi res

I did a review of the Pür Minerals Big Blink Mascara (http://bit.ly/14E3u0P) a few weeks ago. It quickly became one of my favorite mascaras. So I was very excited to try out their Double Ego Mascara. This mascara is supposed to be really different than any other mascara I have ever tried. It is a dual action mascara that features a unique adjustable wand that lets you dial up the amount of volume and length that you want with a simple twist of the barrel! So cool!!! It has a water resistant, and clump-free formula.

In the volume setting the bristles come together to add extra definition for fuller looking lashes. In the length setting the bristles spread apart to extend the look of individual lashes. Let me tell you this. I really did not like this mascara. I have short, thin invisible lashes and I had a lot of trouble getting Double Ego to give me any length or volume.

I want to be completely honest. I always try to give honest reviews and usually the products I try are pretty great. However this one was just not my favorite. You can go to http://www.purminerals.com/Double-Ego-Mascara, where they have a video of the mascara in action. In the photograph below you can see Double Ego on my eye. I put two coats on and really you can see how it didn’t do much for my lashes. They are still kind of short and thin. I will say that they didn’t clump up though, which is a plus. I found the formula to be quite wet too and it takes a while to dry. It smears easily and I cannot use it on my lower lashes. The lashes on my left eye are difficult to get mascara on and this one was very difficult and it ended up smearing and looking messy. I really wish it had ended up being a better fit for me. I wanted this mascara to work, because the wand was so cool. For me a mascara that does both volumizing and lengthening is the best thing since sliced bread!

(Above: Double Ego, with 2 coats on my eye.)

Pur Minerals _Double Ego

(Double Ego’s Volume setting where the bristles come together)


(Double Ego’s Length setting where the bristles spread apart)


I would love to hear from others who have tried Double Ego mascara. I would like to know if it worked for them or not. It has good reviews on the www.purminerals.com website. So let me know!

Double Ego Mascara is available now for $21.00 at www.purminerals.com, Ulta stores nationwide, professional spas and physcian’s offices. Like Pür Minerals on Facebook:https://www.facebook.com/PurMinerals; Follow them on Twitter: @purminerals; Subscribe to their videos on YouTube: http://www.youtube.com/user/PurMineralsVideo; Follow Pür Minerals on Pinterest: http://www.pinterest.com/purminerals/ and Follow them on Instagram: http://instagram.com/purminerals#.

(This product was provided by consideration)



  1. I hear first time about this brand, but it seems lovely product :)

  2. Mascara is one of my favorite products to tryout and I will definitely be putting this one on my list:) xx



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