NYX Cosmetics will celebrate the online makeup artist and beauty community when it names the Beauty Vlogger of the Year at the Fourth Annual NYX Fine Artistry of Cosmetic Elites (FACE) Awards Show this Saturday, August 22 in Los Angeles. Hosted by Kelly Osbourne and featuring a performance by musical duo Karmin, the show will be live-streamed beginning at 7 p.m. PST at www.nyxfaceawards.com. Online viewers and show attendees are invited to cast their final votes to help NYX determine the winner of $25,000 and the title of Beauty Vlogger of the Year.
The Top 6 finalists vying to become Beauty Vlogger of the Year are:
- Elsa Rhae, @elsarhae
- Erin Timony (FreshBlush), @erin_timony
- Mykie Mountain (Glam&Gore), @mykie_
- Lorena Gallardo (LoLo Love), @lolo_love85
- Patrick Simondac (PatrickStarrr), @patrickstarrr
- Rosy McMichael, @rosymcmichael
Narrowed down from 3,000 video entries and surpassing three rounds of public voting, the Top 6 will reveal their final makeup looks and NYX FACE Awards challenge videos before a live audience of beauty enthusiasts, Kelly and a panel of top beauty industry judges. The esteemed judging panel includes Ve Neill, one of the most renowned Makeup Artists in the motion picture business; Grav3yardgirl, a top beauty/fashion vlogger and personality on YouTube with more than 5 million subscribers; Naomi, known on social media as Vegas Nay, who has over 20 years' experience as a professional makeup artist and is positioned as Top 100 rated Instagram accounts globally; and Jade Taylor, senior beauty editor of Nylon magazine.
In addition to watching the livestream and casting their votes at www.nyxfaceawards.com, beauty fans are invited to follow #nyxfaceawards for real-time updates. Also unique to this year's show is a dedicated NYX FACE Awards Snapchat filter which attendees will be able to use from 4 p.m. to midnight PST on August 22. Charis Lincoln aka Charismastar, the very first NYX FACE Awards winner in 2012, will serve as the show's emcee.
To date, more than 1.6 million votes have been cast throughout the competition – more than double the total amount of votes received during last year's competition. In addition to winning $25,000, the Beauty Vlogger of the Year will receive consultations with pro makeup artists, a year's supply of NYX Cosmetics and the promise of a budding professional career in makeup artistry. The five runner-ups will each receive $10,000.
Redken, Target, LuLu*s, GHD Professional Haircare, HTC and Audio Network are the official NYX FACE Awards sponsors.
About NYX Cosmetics:
NYX Cosmetics, named after the Greek goddess who ruled the night and symbolized beauty and power, is known for high-quality, professional makeup at accessible prices. A leader in the massive color cosmetics industry, NYX is defined by exceptional quality products with rich pigments and high payoff. Featuring a range of classic, seasonal, and on-trend cosmetics, NYX is a must-have among beauty lovers and professional makeup artists. While headquartered in the heart of Los Angeles, NYX is a global brand available in over 70 countries at thousands of retailers consisting of specialty beauty and fashion stores, freestanding shops, and beauty supply stores, as well as on www.nyxcosmetics.com.
SOURCE NYX Cosmetics